This project was conceptualized for Marie Stopes International - Ghana. In response to the increasing number of unsafe abortions, our team was tasked with developing a project to effectively communicate the dangers of unsafe abortions and the importance of safe practices.
ATOUA (Adolescent Talk On Unsafe Abortion) was created to address this challenge. The project took the form of a TV series that depicted the story of a teenage girl who, following her friend's advice, underwent an unsafe abortion, tragically resulting in her death. The series was distributed through TV, YouTube, and social media, each platform playing a crucial role in reaching our target audience.
View project on behance here
